Over the last 2 or 3 years, e-commerce brands have been realising customers are obsessed with their order journeys. From clicking 'purchase' on the website, through to ripping into the box or mailer on their doorstep, every shopper experiences the same anticipation, excitement and maybe even a touch of nerves.
So, creative, customer-first retailers are trying to make that wait time more exciting and more engaging, by sharing through social channels some fascinating behind the scenes footage. Seeing the inner workings in the warehouse of one of your favourite brands is a pretty cool sight, but that thrill climbs through the highest of roofs when it is literally your order that they show being picked and packed.
Check out these recent TikToks from three of our Australian customers. One of them is even including freebies in the packages of an order that gets picked on camera. Pretty exciting way to push your customers to keep ordering, and keep your customers engaged with your social channels!
Keep your eyes peeled for screens and scanner with Peoplevox working away to deliver that remarkable customer experience.
@beautifullyhealthy.you Welcome to BH! Your one stop online shop for all your health, beauty and wellness essentials 💪💅🌿 discover through our link in bio! #foryoupage #fyp #ecommercebusiness #packanorderwithme #packanorder #warehousetour #beautifullyhealthy #behindthescenes #bts ♬ FEEL THE GROOVE - Queens Road, Fabian Graetz
If you're interested in learning more about some of these processes, get in touch with us or hit the button to the right for download our popular WMS Buyers' Guide.